The recent VMforce announcement makes sense for salesforce.com and is an interesting proposition. It was only a matter of time… It ‘opens up’ the Force.com platform to 6m Java developers and positions it as an open, mainstream PaaS competitor (head-to-head with Azure, Amazon and others…).
Here at FinancialForce.com, we are already looking at how we can deliver our enterprise accounting functionality to Java developers through VMforce. We have lots of ideas already including packaged web services to help developers build our functionality into their apps to significantly simplify configuration and set up. More on that later. VMforce provides a much needed opportunity to Java developers. It’s early days, but we will wait expectantly to see the innovation coming out of this.