The biggest and best Dreamforce yet
The most impressive Dreamforce ever has come to a close. In sum, more than 170,000 people—industry leaders, customers, Salesforce experts, and more—convened in San Francisco this week for the world’s biggest software conference.
As a major Salesforce partner and key ERP solution native to the Salesforce Platform, FinancialForce hosted one-on-one meetings, sessions, and parties with thousands of customers and partners across Dreamforce. Many of the most exciting events took place at our headquarters for the week—Fogo de Chão, a Brazilian steakhouse right in the heart of the conference. But it was about more than just good times with fine food and libations. As one CFO put it: “Last year I came for the meat. This year I came to meet your team and hear about the value of FinancialForce.”
That’s testament to the one-of-a-kind experience that is Dreamforce—and to the people like you that make it possible.
All the Dreamforce buzz
With the Fall 2018 Release of FinancialForce right around the corner, we received tons of positive press coverage at Dreamforce. Here are the highlights:
[FinancialForce Analytics] will help FinancialForce compete against other players in its market, whose products rely on less powerful analytics, as well as open up opportunities with high-end prospects because the platform will scale to larger data volumes. Read more.
Enterprise Times: FinancialForce delivers Adonis Makeover
FinancialForce this week also previewed a new user interface and dashboard based on the Lightning framework for developing applications already widely employed across Salesforce applications.
It may take a while for this brave new world of AI to transform financial and sales processes. But the one thing that is clear is that the relationship between finance and sales will never be the same. Read more.
San Francisco Chronicle: Behind the scenes at Dreamforce, Salesforce’s tech extravaganza
The conference is large and can be overwhelming, but [FinancialForce CMO Fred] Studer said its continued popularity — Dreamforce, begun in 2003, has sold out each of the last three years — attests to both its appeal and business value.
“Is this too much? No, this is really a great experience,” Studer said. “Companies, they have a choice to do a lot of different things. They can vote with their feet. To come to San Francisco for a week — these people are busy — they’re not coming to a boondoggle.” Read more.
Insights from the ground
Throughout the week, FinancialForce hosted a dozen sessions focused on the power of the Salesforce Platform and the exponential value you get by joining your CRM with ERP and PSA.
In a session on the Thrival Guide to Business Unlimited, Fionn O’Keeffe (CFO, PeopleStreme) said that by using ERP plus CRM, it’s not just the CFO and accounting team that know about product or service profitability, but everyone across the organization. That self-service functionality innate to the Salesforce Platform means that everyone is empowered to make decisions.
Our services-focused sessions were very popular, with attendees soaking up strategies to manage their business norm and be true partners in business growth. Each one got to take home beautifully printed versions of our new ebook Powerful Forecasting at Your Fingertips. This new piece outlines how the most forward-thinking business leaders are evolving their services forecasting to accurately forecast every dollar in the pipeline.
Finally, it wouldn’t be a proper Salesforce event without Einstein. Many people stopped by the Einstein Analytics Happy Hour, sponsored by FinancialForce, to enjoy refreshments while seeing the limitless capabilities you get with powerful ERP and PSA analytics.
You made it amazing
In his opening keynote for the conference, Salesforce Co-CEO Marc Benioff said it best: “This is a celebration of you, our Trailblazers, of everything you are doing. It’s an incredible moment.” From positive social changes to astounding business results, it’s you – our customers and partners – that made this week amazing. Thank you and see you next year!