Q&A with J.B. Wood, President & CEO of TSIA: The evolving role of services in XaaS

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Q&A with J.B. Wood, President & CEO of TSIA: The evolving role of services in XaaS

Last night we had the pleasure of hosting a memorable seminar centered around the evolving role of services in the XaaS world. J.B. Wood, President and CEO of TSIA (Technology Services Industry Association) and author of the Technology-as-a-Service Playbook, Building a Profitable Subscription Business, was the keynote speaker. In addition to sending attendees home with a signed copy of the book, he also shared how to build a profitable SaaS offer, how Professional Services can support that activity and the tools and best practices to make your services business wildly successful.

After the presentations we had a chance to dive even deeper with J.B. He commented on how services organizations can grow with a subscription revenue model, how to prepare for this growth, how companies can begin innovating on their current models and more. Enjoy the full Q&A video below!

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