Welcoming Lori Ellsworth, new GM of Professional Services Automation

Welcoming Lori Ellsworth, new GM of Professional Services Automation

I am thrilled to announce Lori Ellsworth to the FinancialForce.com family as our newly appointed General Manager of Professional Services Automation (PSA)! Based in Toronto, Lori brings over 14 years of expertise in the PSA market.

Before joining our team, Lori successfully helped drive product strategy, marketing and sales execution as senior vice president and general manager of Compuware Changepoint’s business division.

FinancialForce PSA has seen tremendous success over the years, especially in the technology sector and we are looking forward to tapping into Lori’s knowledge to continue our rapid growth and delve further into other industries worldwide. As GM, Lori will be responsible for helping develop and implement our PSA product strategy, vision and high-level roadmap, among other duties.

We’re so glad you are here – welcome, Lori!

Check out the official press release for more information on the appointment and stay tuned next week for a Q&A to learn even more about Lori.

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