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CODA & Salesforce to speak at Cloudforce Expo Europe

CODA and Salesforce will now both be speaking at Cloud Expo Europe on 21st May in London. With other speakers from Amazon, Google, Sun Microsystems, Linux and others, the event promises to be lively and well attended. Jeremy Roche, CODA’s CEO, will present on why and how the company formulated its cloud computing strategy, the rationale for building CODA 2go on the Force.com platform and the benefits to business users of CODA’s partnership with Salesforce.com.

He will share his thoughts and experience of how CODA, an established finance software developer for 30 years, moved into the cloud computing market and the impact that has had both on the company and the market. Visitors wishing to see CODA 2go, the only accounting system built on Force.com and fully embedded with the Salesforce CRM solution, will be able to visit us at our stand in the exhibition area. This is the latest in a series of recent outings where CODA has been asked to speak at events including Cloudforce London and Internet World London.

CODA’s story, as one of the few established software vendors producing ‘on premises’ software to successfully enter the cloud computing market, has provoked considerable and growing interest from industry watchers and fellow software developers, as well as from end users looking for an international cloud accounting solution with a 30-year heritage. Watch out for more events coming up around the world.

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