to Host Professional Services Executive Webinar Series with Featured Speakers from Top Research Firms IDC and Vital Analysis

San Francisco, CA – July 9, 2012:, the cloud applications company, today announced that it will host two live, interactive events for professional services organizations with leading analysts this month. Both webinars aim to educate the market on emerging trends and how to effectively and practically apply them to their businesses.

In the July 11 webinar, will discuss how a new generation of professional services organizations has evolved using cloud based technology, social project execution and mobile enabled workforces to succeed. Featured speaker Mike Fauscette from IDC will review the top six trends that are helping professional services organizations maintain a strong competitive advantage and thrive.

In the July 18 webinar, Brian Sommer, ZDNet blogger and IT research analyst from Vital Analysis, will draw upon his experience as a former leadership partner with one of the world’s largest consulting partnerships to discuss how service firms can move from “functioning” to “excelling”. Participants in this webinar will learn how to become global market players; develop deep vertical solution orientation and global staffing pools; deliver consistent global service metrics; and receive best in class client satisfaction scores. All attendees of this webinar will receive a complimentary copy of the 2012 PSA Software Evaluation Guide.

“The rapid growth of the professional services sector, combined with changes in technology have brought both opportunities and challenges to professional services managers,” said Jeremy Roche, President and CEO, “This event series is specifically designed to engage the professional services community on how to not only manage, but benefit from these changes.”

About is the cloud applications company. We focus 100% on building business applications for, the world’s leading cloud computing platform from Our applications include Accounting, Billing, Professional Services Automation (PSA) and Services Resource Planning (SRP). We serve fast-growing organizations and dynamic enterprises, helping them to align Finance, Sales and Service in a way that enables profitable growth. We are backed by two of the biggest and best players in the business, UNIT4 and To learn more please follow us on Twitter @FinancialForce, visit our Facebook page or visit

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